The Role

Managing Wizard's clients’ social channels including Instagram, TikTok, LinkedIn, Facebook and Pinterest, with a laser focus on driving social engagement, community growth whilst increasing brand awareness and increasing sales.

As Social Media Manager, you'll bring a wealth of expertise and creativity to the role. A good knowledge of social trends and tools, as well as skincare and beauty, is essential. You are a natural storyteller with a passion for engaging content and driving measurable results. Your main responsibilities will be to create and deliver social strategies in line with the broadening marketing calendars and objectives, managing one direct report to achieve these goals.

Objectives & Responsibilities

• Create in depth social and community building strategies that support the brand’s overall digital growth.
• Deliver on brand, trend aware content and copy for all organic social platforms including to educate and engage brand audiences.
• Create monthly content plans for Instagram, Facebook, TikTok, LinkedIn and Pinterest, tailoring to platforms as required for maximum performance.
• Create UK relevant content for brands with global channels.
• Responsible for the uploading, scheduling, deployment, monitoring and insightful reporting of all organic social media activity.
• Create and manage social ad campaigns across Instagram and TikTok to drive awareness and sales. This includes reporting on all stats.
• Deliver and present monthly data driven social media reports and analytics, drawing actionable insights to continuously optimise content development and inform future strategy and tactics, keeping other teams informed of social sentiment in response to new launches and brand activity through social listening.

KEY SKILLS AND ATTRIBUTES

• Minimum of 3 years’ experience in organic and paid social media, preferably within the skincare/beauty industry.
• Strong experience implementing effective social media strategies and campaigns.
• A creative eye for messaging and brand social aesthetics
• Firm grasp on various social media management and reporting tools.
• Knowledgeable and passionate about skincare and beauty.
• Experience of working in an agency is a plus rather than only in-house.
• Closely in touch with digital culture and social trends.
• Excellent written and verbal communication skills as well as good copy writing and proof-reading skills.
• Strong administrative/organisational skills with keen attention to detail in both managing tasks and budget tracking.
• Ability to adapt to changing priorities and multi-task.
• Positive outlook with a can-do attitude.
• Great team player.

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