Shiseido Group - Communications Manager (Drunk Elephant)
Date Posted: Wednesday 24th May 2023
Date Expires: Sunday 25th June 2023
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MISSION
Working closely with the Senior Communications & Digital Engagement Manager, the Communications & Digital Engagement Manager will execute the annual press and influencer strategy for the Drunk Elephant and Gallinée brands, in order to increase press & social PR rankings and engagement with the aim to enhance brand love and awareness with press, beauty consultants and key influencers.
ABOUT SHISEIDO GROUP
Our mission: Beauty Innovations for a Better World Founded in 1872 in Japan, Shiseido Group is within the Top 5 leading cosmetics companies in the world and aims to inspire a life of beauty and culture. Operating in 120 countries with 42,000 employees and 70 nationalities, Shiseido offers a unique selection of Skincare, Makeup and Fragrance brands with a projected turnover over £7.0bn in 2022. Celebrating 150 years of heritage in 2022, Shiseido constantly creates high-quality, safe and innovative cosmetics and develop brands deeply loved by people from all over the world, in line with our mission: Beauty Innovations for a Better World. Did you know that Shiseido is the most awarded company in terms of innovation with a record 26 FSCC Awards?
Shiseido UK & Ireland plays a central role in the EMEA region, leading the digital acceleration agenda thanks to a team of local experts, but is also constantly reinventing its retail footprint in this buoyant market.
To deliver our strong Growth & Profitability ambitions, we will follow 4 strategic streams
- Leverage our unique portfolio of Beauty brands across all 3 categories
- Stay agile and capture new retail opportunities
- Customer-driven decisions
- Create a great place to work in Beauty
Our first strength is Make-up, led by NARS, the No 8 brand in the UK market with incredible success globally.
Skincare is a key priority for expansion, with Shiseido having huge growth potential in UK&I, and also the spectacular launch of Clé de Peau Beauté in Harrods and H-Beauty. Drunk Elephant joined our portfolio at the beginning of 2021 bringing its unique tone of voice together with its amazing formulations. In 2023 we are planning to launch ULE a newly created Skincare brand with breakthrough credentials around Sustainability, as well as expanding Gallinée, our most recent acquisition from 2022 and specialised around skin microbiome.
We are also growing fast in Fragrance with brands such as Issey Miyake, Narciso Rodriguez, Tory Burch, Zadig&Voltaire and Serge Lutens.
Our clients include high-street retailers such as department stores, drugstores & chains as well as online pure players and specialty stores. We also have 4 boutiques and 3 direct e-commerce websites.
ABOUT DRUNK ELEPHANT
We are committed to using only ingredients that either directly benefit the health of the skin or support the integrity of our formulations. We never take into account whether something is synthetic or natural, instead choosing ingredients based on biocompatibility.
ORGANISATION
Reports to: Senior Communications & Digital Engagement Manager
Job Location: HYBRID/Shiseido Group London Head Office
Contract type: Permanent
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