Scratch + Olympia Beauty - Digital Marketing Executive
Date Posted: Wednesday 29th June 2022
Date Expires: Wednesday 13th July 2022
We are looking for a dynamic and results-driven Digital Marketing Executive to join our small and friendly team on a full-time basis.
As Digital Marketing Executive, your role will be split across two brands in our beauty-focused company portfolio:
- Scratch magazine (3 days a week)
The world’s leading nail magazine, produced once a month in print, with daily content and posts on its website (scratchmagazine.co.uk) and social media channels. - Olympia Beauty (2 days a week)
One of the UK’s biggest beauty trade events, taking place online year-round, with one ‘physical’ flagship event, taking place over two days in London in October.
You will be responsible for setting up, implementing and managing the digital marketing strategy across both businesses to achieve the following goals:
Scratch magazine - reporting to: Managing Editor
- Drive subscriptions to the print magazine across digital channels
- Raise awareness of Scratch magazine on a global scale
- Boost Scratch’s engagement & following across social media
- Wow our clients with digital campaigns to support their business & produce reports, measuring ROI & KPIs
- Boost traffic to the scratchmagazine.co.uk website, considering SEO & Google Analytics
- Drive entries to Scratch’s associated competitions & awareness of each
Olympia Beauty - reporting to: Show Director & Marketing Lead
- Boost awareness of the events – both in-person & virtual
- Increase traffic to the Olympia Beauty website & maintain consistency
- Implement digital campaigns with/for clients & produce reports
- Drive entries & awareness of Olympia Beauty’s competitions
- Increase social media following & engagement
Requirements
The ideal candidate will hold a degree in digital marketing, marketing, digital technologies or relevant field and ideally an interest in beauty. They are an enthusiastic and a critical thinker, with good knowledge of a variety digital marketing channels and evidence of growing both social media engagement/following for a brand or organisation.
A team player, the DME has great interpersonal and communication skills and a sense of ownership and pride in their performance and its impact on the success of the business.
Familiarity with the following is advantageous:
- Filming and video editing
- Design (Canva, InDesign etc)
- Mailchimp
- Hubspot
- Meta Ad Manager & Creator Studio
- Wordpress
Ideally, the candidate would work from the Westerham, Kent office for two days a week minimum, but remote working can be considered for the right candidate.
To apply, please submit the following to Managing Editor, Helena by midnight 20 June 2022.
- CV
- Paragraph about why you’re keen to work for Scratch magazine & Olympia Beauty
- Evidence of social media & web traffic growth for a brand/brand(s)
- Salary expectation
No recruitment agencies
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