Russell & Bromley - PR Assistant
Date Posted: Wednesday 29th July 2020
Date Expires: Saturday 29th August 2020
With sought-after product, Russell & Bromley has remained synonymous with expert craftsmanship and fashion-led design since 1880. Specialising in luxury shoes and handbags for men and women, the brand continues to be the definitive choice for the well-dressed.
This is an excellent opportunity for a positive and enthusiastic individual to assist in the running of the Press Office and raise awareness of the brand. This role is full-time and permanent, and based in New Bond Street, London.
The Role
Assisting with the Running of the Press Office:
- Handling press requests for products and images.
- Maintaining PR Showroom and proactively co-ordinating Showroom appointments with key digital, print press and influencers.
- Opening and distributing the internal, external mail, boxes of samples under guidance from the Head of PR.
- General administration of the Press Office, under guidance of Head of PR.
- Ensuring good sample circulation through a prompt returns system and management of the sample loans database.
- Merchandising current product in Showroom and keeping the office and archive areas tidy and up to date.
- Assist with mail-outs of press material such as look books and press day invitations.
- Assist with planning and preparation of Company Brand Conferences.
Media Editorial:
- Contribute to digital, print PR and influencer strategies.
- Daily monitoring of online and print press coverage.
- Monthly reporting on press coverage with all relevant data.
- Monitor all current and new media for editorial and PR opportunities.
- Establish close working relationships with digital and print media – to include Fashion Assistants and Influencers.
- Compile and update the online and social media database under guidance of Head of PR.
- Assist the Head of PR with planning and production of seasonal Press Days.
- Assist Head of PR to monitor competitor brands on the High Street and on-line to keep abreast of brand profiles and activities.
Experience & Skills Required:
- At least one Fashion Editorial/ PR role/internship completed
- Social Media Savvy: Aware of celebrity and influencer accounts
- Understanding of IT: Office Applications: Excel and Outlook
- Positive and enthusiastic attitude towards fashion and style
- Eager to learn and develop
Please quote reference PRASST0720 when applying.
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