Nordberg Medical - Digital & Communications Specialist (London)
Date Posted: Wednesday 4th June 2025
Date Expires: Saturday 5th July 2025
Nordberg Medical, founded in 2017, is an ambitious Swedish biotech company. Internationally present in Europe and APAC, we are rapidly expanding globally as a pioneer in state-of-the-art medical biomaterial science.
As Digital & Communications Specialist, you will be responsible for adapting and executing the digital marketing and communication strategy according to the needs of the UK&I market. Reporting into the Marketing Manager, the successful candidate will be a strong communicator, highly-organised and efficient, with a developed understanding of building brand community through digital channels, including social media, content, email marketing, website and PR.
Key Responsibilities
Your responsibilities will include, but not be limited to:
Social Media Management & Content Creation:
- Day to day management of Instagram channels, including content creation and curation, copywriting and community engagement.
- Responsible for delivering clear content strategy to support key brand activities.
- Collating and organising UGC to be utilised across various brand channels.
- Monitor emerging trends from Instagram and TikTok, highlighting opportunities to the wider team to ensure the brand is at the forefront of the social landscape.
Email Marketing:
- Responsible for creating and executing regular email send-outs to customer database regarding key updates and events.
- Ownership of email calendar to ensure communications are sent out in a timely manner to support brand activities.
Website:
- Oversee the company's local website, ensuring content is localised and updated as required.
- Implement usability and content improvements to enhance user experience and engagement.
Public Relations (PR):
- Amplify press coverage via digital channels to ensure maximum visibility and impact.
- Support PR agency in digital PR opportunities, such as influencer or brand ambassador activities.
Stakeholder Communication:
- Coordinate with global and local teams to ensure consistent communication aligned with brand identity.
- Collaborate with agencies and other external stakeholders where required, developing strong working relationships and insight-led initiatives.
- Develop and maintain effective internal communication channels to ensure the local team is informed and engaged.
Reporting and Analysis:
- Monitor the performance of activities across all channels against sales data to understand which activities have the greatest impact on commercial targets.
- Provide a monthly report to the business, detailing performance across digital channels with a critical eye to continuously optimise and improve outcomes.
- Identify new digital opportunities that will have a meaningful impact on our audience and contribute to building an engaged community.
Skills and requirements
Qualification
- Experience in social media management - with a deep understanding of social media platforms (e.g. Instagram and TikTok), content creation and building a community.
- Experience in reporting and analysis – monitoring activities, creating reports and identifying new opportunities.
- Experience working in the medical aesthetics industry is highly desirable.
- A relevant university degree is desirable.
- Excellent written and oral communication skills in English.
Personality
- Passionate brand ambassador - you are excited about the brand and working with innovative product categories.
- Collaborative team player - thriving in a collaborative environment and willing to support the wider team.
- Creative and detail-oriented - able to develop wider creative concepts with a keen eye for detail.
Other information
This is a hybrid position that requires a willingness and ability to work from our office in London 2-3 days a week. Occasional business travel is required, with an estimated frequency of a few trips per year.
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