Look Good Feel Better - Communications & Digital Manager
Date Posted: Wednesday 6th January 2021
Date Expires: Sunday 7th February 2021
Are you a Comms & Digital whizz with a passion for making things happen? Cancer support charity, Look Good Feel Better is looking for an experienced individual with a proven track record of reaching and engaging with new and existing audiences. Become part of a small committed team, make your mark and really make a difference.
OVERVIEW
Reporting to the Chief Executive and working closely with the Programme Services and Fundraising teams, the role will formulate and execute the charity’s Communications Plan with particular emphasis on digital and social media. The individual will need to be self-motivated, articulate and fast-working with the ability to successfully juggle multiple tasks. They will also require the necessary skills to amplify Look Good Feel Better’s services to a wide audience including beneficiaries, medical sector, the media, key stakeholders and volunteers.
KEY SKILLS REQUIRED
- At least three years’ experience in a senior communications/digital role
- A PR or digital agency or busy in-house communications background
- Bringing previous knowledge of the charity sector would be an advantage
- A hands-on approach alongside strong strategic skills. Dynamic and keen to be fully immersed in the organisation and its overall objectives
- Proven experience of increasing reach and engagement across the spectrum of communications channels
- Strong knowledge of paid social, SEO and Google ad grants
- Experience of Microsoft Office, Adobe Premier Pro, Photoshop, Canva and analytics tools
- Experience in video editing would be beneficial
KEY RESPONSIBILITIES
- To devise and deliver the charity’s Communications Plan in line with the key objective of creating awareness of our services and driving people living with cancer to our Workshops
- To develop and deliver the charity’s social media and online digital strategy; combining a data driven approach with a passion for multimedia content and storytelling
- Ability to set KPIs and analyse results by creating effective measurement metrics
- Set up, plan and implement paid social and digital outreach, including optimisation and reporting
- Lead on design and messaging to a wide variety of audiences
- Work closely across teams to help identify content that reaches new audiences and drives traffic to our website
- Work closely with Programme Services and Fundraising teams and action effective communications
- Work closely with all teams and produce an annual tailored plan for communications via the charity’s database
- Provide support to the teams and be the main communications contact for any third party campaigns and activity
- Regularly update internal and external materials as and when required
Look Good Feel Better is an independent national cancer support charity providing a unique service to women, men and young adults undergoing treatment for any type of cancer across the UK. Launched in 1994, the charity, prior to Covid, ran sessions in 141 locations covering skincare and makeup for women and shaving and grooming for men to help manage the physical and psychological side-effects of cancer treatment.
Look Good Feel Better now runs a range of virtual workshops and has developed new services including hair care, nail care and body image and styling. Online tutorials and printed materials are also available to enable everyone to access services. All Workshops have been shown to improve levels of confidence and self-esteem during a very difficult period of people’s lives.
| Job Title: | Communications & Digital Manger |
| Reporting to: | Chief Executive |
| Responsible for: | Production and delivery of the charity’s Communications Plan |
| Based: | Epsom, Surrey (flexible remote working) |
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