Position Overview:

This exciting, new position at Jo Malone London is a key integral role within the wider Global Consumer Marketing department supporting the Global Consumer Marketing & Paid Media Director in delivering media transformation and in developing media strategies across the tri-category [home, cologne, bath & body].

The role will be working with regions and key partners to deliver best in class media and future innovations in paid media across digital (SEM, Display, Affiliates), social & traditional (OOH, Print, AV) medias. Working directly with consumer marketing, online/e-comm, creative, content & comms, social, product marketing & omnichannel teams to build efficient digital & traditional media strategies. The position will support and help strategize media investment plans across the 81 markets Jo Malone London is active in.

Supporting with the implementation and evolution of consumer segmentation strategy across all regions and campaigns, ensuring brand communications are targeted in their outreach and brand growth targets are met.

Key Skills & Experience:
General

• 5+ years’ experience in marketing
• Strong knowledge of key marketing touchpoints (PR, Social Media, Digital, Influencers)
• Preferable experience in a 360 agency or evident broad knowledge from in-house brand experience
• Passionate about social impact
• In-depth understanding of the competitive landscape across the lifestyle & luxury fragrance sector
• Experience of the Chinese market across social & digital would be highly advantageous.

Organisation

• Demonstrated ability to manage multiple projects, prioritization, planning, and task delegation
• Strong communicator, able to simplify and explain complex plans and strategic thinking with a resourceful and driven attitude
• Able to influence, collaborate and engage at all levels and across the Jo Malone London brand
• Robust communications planning skills across owned, earned, shared and paid media
• Well organised with strong attention to detail

Analytical

• Numerate and able to understand, interpret and use complex and varied sources of data and statistics
• Analytical and data skills
• Proficient in Microsoft Suite

Education: Undergraduate degree preferable, however candidates with strong evidence of experience, performance & knowledge will be considered.

No recruitment agencies

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