Position Overview

The Social Media Manager will be responsible for creating and implementing social media strategies while managing all digital channels on a day-to-day basis. Administration includes developing and implementing strategies, raising brand awareness, generating inbound traffic, cultivating leads and sales and advising on trends within the digital industry

Responsibilities

• Manage all social media channels while launching new platforms where necessary (Facebook, Twitter, Instagram etc.)
• Manage company blog site with internal and external contributors.  
• Create innovative relevant and engaging content to increase engagement
• Create regular social media advertising campaigns through Twitter Ads and Facebook
• Keep abreast of all emerging digital marketing trends and the evolving social media landscape
• Devise social media strategies and implement with the support of the Communications Assistant
• Support the Head of Communications in developing overarching launch plans and annual communication strategies for the business.
• Analyse and report on post successes, engagement levels, sentiment and figures with use of analytical tools and research
• Oversee and manage international partner retailer sub channels and guide via the Global Communications Toolkit
• Manage annual social media budget
• Develop social media as a tool to support e-commerce sales and demonstrate year on year growth
  
  

Skills & Experience

• At least five years’ experience in a Social Media role either in-house or agency
• Experienced in managing social media platforms including Facebook, Twitter, Pinterest, Instagram , Snapchat, Youtube and Wordpress.
• Experienced in building and guiding social media strategies while expertly recommending advice
• Good knowledge of advertising across social media platforms
• Excellent knowledge and understanding of the Beauty industry and Social Media Landscape
• Strong understanding and experience of working with a range of social media analytical tools
• Excellent verbal and written communication skills
  
  

Application

To apply for this role, please email your CV and cover letter to kim.edwards@illamasqua.com.

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