OVERVIEW

The ICONIC London Marketing team has an exciting opportunity for a savvy cosmetics Social Professional to join the team as Social Media Manager.
 

ROLES & RESPONSIBILITIES

SOCIAL MEDIA

• Develop and execute the social media strategy/themes, and then build up day-to day calendar and content
• Budget management and recommendations – campaigns, boosted posts, influencer activity, production, live activity etc. Experiment with new ways to create engaging content, add value and standout
• Manage response to customer questions/feedback/local conversations on all social channels (DM and comments - proactive response/engagement or pass to consumer services) 
• Continue to grow the ICONIC London social media channels with engaged fans/followers
• Collaborate with Marketing & PR to ensure their social media requirements are being met and work with PR to increase Blogger outreach
• As appropriate work with external social/digital agencies to plan and execute engaging and exciting campaigns
• Monitor social media activity from our competitors and look for new ways to maximise opportunities
• Develop and maintain a monthly KPI report for @Iconic.London social channels and issue each month with insight and actions
• Plan and execute engaging and exciting campaigns for new launches as well as core products
• As appropriate work with the Marketing Manager on additional content creation campaigns
• Keep on top of social media regulations, policies and new channels
• Engage in social listening, identifying trends, opportunities and feedback with recommendations to relevant parties
• Attend PR and UK Marketing events to provide social media support

WEBSITE 

• Manage the website look and feel, including content, blogs, banners, weekly themes and offers

PERSON SPECIFICATION ESSENTIAL

• Proven experience acting as the Social Media lead within an organisation with excellent understanding of social media platforms and the role of each to play within the comms mix
• Passion for digital environment and enjoyment of keeping up to speed with new social and tech developments
• Ability to gain insight and identify emerging trends and present ideas for trial and / or sign off
• Be able to demonstrate consistent growth in followers and engagement growth and a creative outlook
• Able to manage time effectively, have excellent organisational skills and work well with contractors/partners/internal teams
• Strong awareness of brand representation, messaging and commercial awareness
• Understanding of and experience of developing strategy and trialling/evaluating new opportunities
• Must-have experience in implementation of social media activity and well versed in managing all the social media channels
• Understanding of social media KPIs and analytics – always on and campaigns
• Must be a flexible and a strong team player
• Good project management skills, attention to detail and planning to hit deadlines on time and in budget
• Must have a positive attitude and work well under pressure
• Experience within a fashion or beauty category
• Ability to learn and work with Photoshop software/editing tools

DESIRABLE

• Knowledge of Social Media Analytics
• A relevant business degree /diploma
• Experience with Shopify

Your roles and responsibilities are subject to change. You may be required to work evenings and at weekends.

To apply - forward your CV and covering note to dominique@iconiclondoninc.co.uk Please note that due to the volume of applications, only successful candidates will be contacted.

Please mention DIARY directory when applying for this position.

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