If you want to future proof your career in PR, Comms and Influencer Marketing then Halpern is the agency for you. We are an entrepreneurial, mid-size agency with a tenacious start-up approach, which is coupled with having the stability of being minority owned by WPP, the worlds largest network of global advertisers. We are also partners in The&Partnership – a global group of ambitious agencies designed to help comms move at the speed of life. From creative, to strategy, experiential, production, social and paid media, joining the Halpern team will give you unrivalled access to our partner agencies and unlimited learning opportunities across the full marketing mix.

But that’s not all. Our enviable client portfolio spans global innovators, culturally relevant trendsetters and purpose-led brands which demand change and action. We are proud to be partners with Headspace, Co-op, Five Guys and Unilever to name just a few.

And it doesn’t end there. We know now more than ever the importance of looking after our people and building an agency which the team are proud of and enjoy. Our ever-expanding employee benefits package includes multiple work/life balance perks, private medical care and a generous family policy care package too. We also have an in-house Learning & Development Coach on permanent staff who oversees our extensive bespoke staff training plan. Covering all levels from entry level practitioner skills to advanced senior team members, our curriculum covers resilience, building high performance teams, writing skills, presentation workshops, time management, creativity, line management and more, and this year alone we’ve delivered over 250 hours’ worth of training.

We are committed to promoting diversity, equity and inclusion through our recruitment process and welcome applicants of all backgrounds.

RESPONSIBILITIES

Key Personal Attributes:

• The desire to build a wider understanding of business and commercial skills
• The ability and confidence to use your initiative and problem solve
• Pro-actively develop your skill set, your understanding of PR and of your clients
• A diligent and detailed approach to all tasks set
• Creativity
• A keen interest in current affairs and able to take an educated point of view on news stories that relevant to your clients
• Excellent listening skills
• Strong organisational skills
• A positive and ‘can-do’ attitude

Media Results:

• Continuously develop your media and influencer contacts across relevant sectors and cement relationships with your 20 go-to contacts
• Book and attend media appointments with both junior and senior members of your team and the rest of the agency on a weekly basis; aim for five per week
• Successfully pitch in to journalists securing consistent levels of coverage in daily/weekly/monthly titles, new desks and online
• Pitch and achieve appropriate feature coverage for a range of clients
• Ensure that your team are consistently meeting, or exceeding, coverage KPIs
• Read a range of magazines and newspapers and share appropriate news stories with the relevant person, team or with the wider agency
• Assist your JAE/AE when necessary to ensure all trackers and databases are updated in a timely manner, including your team media database, press lists and press tracker
• Assist your JAE/AE to create appropriate creative mailers and ensure that these are followed up on

Client Services:

• Contribute to your clients annual PR plans, ensuring that they are written in an eloquent and thoughtful way, that they reflect their business goals, are accurate and use relevant terminology
• Plan, coordinate and execute assigned elements of your clients PR plan (eg. launches, press trip) to a high standard, adhering to deadlines and budgets. Manage your team and resources accordingly
• Liaise with your clients on a daily basis to develop a strong relationship so that you are able to offer advice/counsel and realistically manage your clients expectations of results within budget and time constraints
• Ahead of client meetings ensure that your team are prepared (progress reports and any updates) and that all actions are recorded and circulated to the team
• Contribute media insight and present elements of the progress report in client meetings
• Take a lead role in managing all events, including all planning/preparation, execution and follow up
• Keep your team updated on the progress of your work in a timely manner, flagging any concerns in ample time to make sure that all deadlines are hit
• Edit and proof read all press releases for your junior team
• Assist your JAE/AE when needed to ensure coverage report deadlines are met

Financial Results:

• Develop a strong understanding and awareness of client budgets (fees and expenses)
• Create an accurate budget for specific activity, taking into consideration staff hours, costs, expenses, fee, timescales and results
• Select accurate suppliers, review terms and make contractual recommendations
• Ensure all relevant costs have a PO associated to it in Adserve prior to invoices being issued

Team and Self Management:

• Contribute relevant, varied and valuable ideas in creative brainstorms and team meetings – offer your insight and ideas to the wider team/agency
• Manage your time effectively so that all tasks are completed to a high standard and all deadlines are met
• Keep your managers regularly updated on your workload, priorities and deadlines
• Set out daily/weekly ‘to-do’ lists and ensure that we your tasks are prioritised correctly
• Effectively manage any junior members of the team to ensure their time is used in the most productive way to benefit the team

Additional:

• Record your hours accurately
• Ensure that all team folders on the servers are kept updated – archive and delete when necessary – as well as any ad hoc team admin
• Ensure you have good use of IT and software – MS Office, Fashion Monitor, Gorkana, Response Source, Key Note, etc
• Attend all relevant training sessions

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