FLO PR - Account Manager
Date Posted: Wednesday 9th August 2023
Date Expires: Saturday 9th September 2023
FLO PR is seeking an Account Manager to work across a wide range of fashion, beauty and lifestyle clients. We are a young and vibrant comms agency with an amazing roster of clients and are looking for an AM to support our new business wins during this incredibly exciting growth period.
We are a nimble team who offer a very upbeat and friendly work atmosphere and would like a resourceful and motivated AM to join our very collaborative team. This role will be working very closely alongside the senior team, Ambika Marrafino and Florence van der Spek.
Clients include: By Rotation, Papier, CASETiFY, Fanfare Label, BEEN London, Khanum’s, The Seam and more!
Requirements:
- We require someone who is very personable with a strong interest in fashion, beauty, and general lifestyle
- Someone who has worked in the industry for a minimum of 7 years and has fantastic senior media contacts in all the above sectors
- Someone who can work independently to both create and confidently execute PR and comms strategies for any new business wins
- Assisting team to maximise press coverage for all brands in both print, online and broadcast media, building press interest in existing products and creating excitement for new launches
- Tracking and analysing performance, results and ROI for any PR activations or events for each client
- Have a willingness to get involved at all levels including a hands
- on approach using PR skill set to ensure the smooth running of both our agency and our client’s businesses
- Someone who is happy to play a pivotal role in organising and managing press events where relevant, including handling budget and sourcing an appropriate venue, props, table
- scaping, managing media guestlist, etc
- Someone who is confident to liaise directly with clients and provide constructive feedback and suggestions regarding their strategy, output, results and turn next steps into a workable scope
- of
- work
- Someone who reads magazines and is aware of the current media landscape both online and in print
- Someone who demonstrates excellent researching skills, a can
- do attitude, and a high
- level of attention to detail
- The candidate will be required to take initiative, be highly organised with the ability to multitask, and work well as a team as well as independently too
Responsibilities Include:
- Confidently leading and managing a team and checking in on internal KPIs
- Confident in being the main point of contact for clients for team meetings in terms of leading account, coming up with the strategy, executing (and working with team to execute to achieve results), and coming up with effective solutions for any problems that arise
- Using resourceful methods to collaborate with team on providing success for each client, i.e. if something is not working, this candidate is confident in providing viable solutions to fix any issues and come up with new ways of pitching to secure leads
- Working on PR and comms strategies for all existing clients as well as new business leads
- Pitching to senior members of press to secure fashion features/news stories,, as well as business & lifestyle features, and profiling opps in all relevant titles
- Coming up with innovative, creative and new angles that media will be interested in when pitching
- Brainstorming creative and innovative ideas for each client to incorporate into PR campaigns and strategies
- Networking and building relationships with media as well as new business leads
- Working with wider team on VIP (influencer and celebrity) outreach
Essential Requirements:
- A minimum of 7 years experience in PR
- Superior communication skills with a portfolio of quality coverage
- A proven track record of securing press coverage for a variety of brands within the fashion, beauty, lifestyle industries
- Established relationships with senior
- level journalists at national, consumer, lifestyle and women's press media outlets
- Experience of implementing and managing press events
- Ability to creatively & strategically plan PR campaigns and comms
- strategies
- Able to work effectively to tight deadlines with strong time management skills
- Experience working with start
- ups and ability to tailor approach client to client
Hours: Full Time, 9:30am - 6pm
Location: 175 Wardour Street, London
Start Date: ASAP
Competitive salary
No recruitment agencies
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