Dr Sam's - Communications Manager (London)
Date Posted: Wednesday 5th March 2025
Date Expires: Sunday 6th April 2025
Founded by Dr Sam Bunting, Dr Sam’s is a fast-growing business innovating in the skincare space. This is a pivotal moment as we scale globally, the sky truly is the limit! We’re an agile group of intelligent, energetic and inspiring people, and we want like-minded driven people to join us at this super exciting time on the brand’s journey!
We are looking for an energetic and proactive Communications Manager to join our growing team. You will play a crucial role in driving global visibility and appeal of the Dr Sam’s brand through global media coverage, strategic PR partnerships and engaging Influencer & Press events. Your primary responsibility will be to build and execute a strong PR strategy, develop new, impactful brand partnerships that amplify brand reach to new customers and execute best-in-class influencer & press events maximizing EMV.
We are looking for someone who brings passion and confidence to the business, with a proactive approach and the ability to thrive in a fast-paced environment. Someone that has their finger on the pulse of existing and new media and is plugged-in to an ever-changing media landscape. This is a fantastic opportunity to be part of a dynamic team and help fuel the fast growth we are experiencing on the brand.
Reports to the Global Marketing Director and working collaboratively with the broader Marketing team.
Responsibilities:
Public Relations
- Develop and execute a comprehensive Global PR strategy to increase Dr Sam’s brand awareness and propel the profile of Dr Sam Bunting across the industry
- Build and maintain strong relationships with key media, journalists, and influencers in the skincare, beauty, and wellness sectors.
- Secure regular and strategic media coverage, including press releases, interviews, product features, and expert commentary, across print, online, and broadcast outlets.
- Develop press pitches for all major marketing activities and a regular eblast strategy
- Drive paid PR strategy preparing Linkby briefs to drive brand priorities
- Bridge connections through PR relationships to help unlock collaborations and partnerships to help drive brand awareness
- Craft and execute a PR strategy to support The Clinic to help fuel client acquisition
- Monitor and analyze media coverage and PR campaigns to assess effectiveness, identifying opportunities for improvement.
- Stay ahead of industry trends, competitor activity and emerging PR opportunities
Event Management
- Lead the planning, coordination, and execution of high-profile events, including product launches, influencer events, media events, and industry conferences.
- Ensure seamless execution of in-person and virtual events that engage key stakeholders and elevate brand recognition.
- Manage event budgets, logistics, and vendor relationships.
- Collaborate with the marketing team to develop event marketing campaigns that drive attendance and engagement.
- Track event KPIs and provide post-event reports with insights and recommendations.
Required Skills:
- Experience: 5+ years of experience in public relations, partnerships, and event management, preferably in beauty, skincare, or wellness industries.
- PR Expertise & existing relationships: Strong understanding of the media landscape, with a proven track record of securing coverage in top-tier publications and outlets.
- Event Planning: Solid experience in planning and executing high-impact events, both in-person and virtual.
- Communication Skills: Excellent written and verbal communication skills, with the ability to craft compelling press materials, pitches, and presentations.
- Relationship Building: Strong network of contacts within media, influencers, and potential business partners.
- Organizational Skills: Exceptional attention to detail with the ability to manage multiple projects simultaneously and meet deadlines.
- Creativity: A keen eye for innovative marketing tactics and a passion for thinking outside the box.
- Collaboration: Ability to work collaboratively in a fast-paced team environment while consistently exemplifying our culture and values
- Passion for Skincare: A genuine interest in skincare and wellness, with an understanding of current industry trends.
Benefits:
- Hybrid working in West London (2 days working from home)
- Free team lunches 2x a week & Team Socials
- Dog Friendly Office
- Bonus Scheme
- Pension
- Free Products
- Generous Friends & Family Discounts
- Opportunities for career development & progression
No recruitment agencies
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