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BEAUTY | IN-HOUSE PR AND MARKETING

BTL Aesthetics - Marketing Specialist (London)

Date Posted: Thursday 24th October 2024

Date Expires: Monday 25th November 2024

BTL Aesthetics - Marketing Specialist (London)

As BTL continue our rapid growth and expansion within the UK, we are looking for talented, dynamic individuals to join our forward-thinking team. We are currently seeking an enthusiastic Marketing Specialist to support our marketing efforts, reporting directly to the Head of Marketing, UK.

Founded in 1993, BTL has grown to become one of the world’s leading medical and aesthetic equipment manufacturers. With 500+ engineers and 3,000+ employees in over 80 countries, BTL offers advanced non-invasive solutions for body-shaping, skin-tightening, and other medical aesthetic treatments, including women’s intimate health and wellness. Our innovative product portfolio includes the globally recognised EMSCULPT NEO®, EMFACE®, EXION™, EMSELLA®, and our proprietary HIFEM® and HIFES™ technologies.

 

Key Responsibilities:

  • Manage the distribution of inbound leads through our CRM platform, ensuring timely communication with the sales team.
  • Plan and execute the digital communications calendar, ensuring key updates, events, and product launches are effectively communicated to our customer base.
  • Support creation of social media content, assisting Senior Marketing Specialist on content shoots, updating content briefs and editing assets when required using Canva.
  • Collaborate with internal departments to gather content and timeline for inclusion in digital communication, ensuring expectations are met and the calendar remains optimised.
  • Ensure digital marketing content aligns with BTL’s brand guidelines, maintaining consistency in messaging and visual presentation.
  • Implement a robust proofreading process to ensure accuracy across all communications.
  • Regular tracking and analysis of marketing campaign performance and propose new ideas to enhance marketing efforts and support sales objectives.
  • Prepare and present monthly marketing reports on owned projects for senior management.

     

Candidate Profile:

  • Bachelor’s degree in Marketing or a related field.
  • Desired 2 years of experience in a marketing role
  • Strong attention to detail, with a passion for delivering high-quality work.
  • Confident and professional communicator, with the ability to engage effectively with internal teams and external stakeholders.
  • Experience with email marketing platforms (preferably Mailchimp) and excellent copywriting skills.
  • Familiarity with CRM software is a plus, although comprehensive training will be provided.
  • Based in or around London.

     

What We Offer:

  • A chance to work for a global leader in the medical and aesthetic equipment industry.
  • Competitive salary and car allowance.
  • Private healthcare and pension scheme.
  • Flexible working: Fridays from home.
  • Continuous professional development and training opportunities.
  • A full-time, permanent role with long-term career prospects.

 

No recruitment agencies

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BTL Aesthetics - Marketing Specialist (London)
Company: BTL Aesthetics

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