B2B Media is looking for an enthusiastic Account Manager who is a self-starter, but also a team player with ability to lead and motivate others – this is an essential element of this role. The candidate will have a minimum of five years of experience either in-house at a luxury brand or within an agency. An Account Manager will have strong writing skills, an in-depth knowledge of fashion trends and the industry, be adept at juggling multiple clients and possess excellent editorial contacts.

Working alongside the Associate Director: 

• Able to lead, encourage, mentor, and develop a team of junior staff members, with a specific focus on media relations, editorial team relationship building and driving target incremental editorial 
• Work across both UK and US offices on seasonal brand plans and media strategies
• Proactively suggest ideas/initiatives/ strategies to drive brand awareness
• Proactively outreach to key market /news editors and stylists in key regional long/short lead, and online media outlets to secure fashion media coverage, features, key product placement and news stories 
• Manage seasonal presentations, catwalk shows (where applicable) shows and editor market appointments, including re-cap report to clients 
• Handle day to day PR activity, press office function and team outreach across ALL accounts
• Keep an overview of collections and sample loan activities, via structured press office processes managed by volunteers and overseen by SAE
• Write interesting, creative, and effective press materials including press releases and bios and guide accounts in branding and marketing efforts
• Monitor ALL press coverage, pre-flag dips and outlining solutions to resolve any decreases in editorial and KPIs
• Pitch, manage accounts and execute profile stories and editorial coverage
• Manage all press previews, fashion shows and the planning of events including logistics, catering, direct mailings, and décor, followed by debrief reports created by the SAE and overseen by AM
• Proactively outreach to secure special feature stories in conjunction with Events and VIP teams to insure all steps are taken to accommodate special requests
• Compile / oversee monthly client reports that include brands’ progress comparing each month’s performances
• Participate and lead in client meetings and conference calls

We need a SAM that can/has;

• A wide range of extensive industry contacts
• Work under pressure to meet client and Directors expectations, KPI’s deadlines
• A solid understanding of fashion and industry trends
• Proactively generates clever, tactical, strategic, useful ideas and solutions to everyday problems and challenges
• Sets goals, monitors and reviews plans and prioritises tasks effectively
• A strong work ethic
• Accomplishes tasks accurately and thoroughly 
• Takes ownership for specific projects without micro supervision
• Displays leadership qualities and effectively delegates where appropriate 
• Confidence to train and manage Account Executives, Assistants and Long-tern volunteers 
• Outstanding communication skills – verbal and written 

Please send CV and covering letter to marketing@b2bmedialtd.com

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