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ALL PR AND MARKETING | FASHION | ACCOUNT EXECUTIVE

TRACE Publicity - Account Executive, fashion division

Date Posted: Thursday 22nd July 2021

Date Expires: Sunday 22nd August 2021

TRACE Publicity - Account Executive, fashion division

TRACE is an independent Creative Communication & Digital agency. London based, we offer all the benefits and flexibility of an in-house team with the creativity and flexibility of an agency working across the fashion, beauty and lifestyle sectors.

Fusing traditional PR methods with creative visionary solutions, we combine public relations, digital, marketing, events and influencer content creation across a number of constantly evolving markets. Offering unique and integrated campaigns across a growing client roster. 

An experienced and dynamic team of digital leaders, PR’s and creative thinkers, our team are diverse in their skill set. With a proven track record, we consistently deliver innovative solutions for the growth of our brands. 

Job Description

Due to agency growth we are looking to hire an Account Executive. A natural multi tasker, you are a strong communicator who thrives in a fast-paced environment with the ability to work collaboratively alongside our other agency divisions.

This role offers the opportunity to work on global fashion and lifestyle accounts, helping to devise and deliver stand out PR and marketing campaigns for our roster of clients. Demonstrating initiative and a desire to be part of an energetic team, you must have proven media press contacts. With brand placement at the heart of this role, you will be adept at securing those brand and news stories with consistent product placement across print and online.

Managing press events, irl and virtually you will also have a strong understanding of the importance of digital in the constantly evolving media landscape. 

Managing a direct report, you are a team player, and will work closely with the PR and digital division to exceed kpi’s and client deliverables. Creating seamless, 360 campaigns to support your client launches, you will manage internal and external resources in the achievement of the above. The successful applicant must show strong creativity and the ability to think ‘out of the box’.

Experience is ideal but not essential 

Key responsibilities 

  • Generate news and product placement in appropriate titles 
  • Support in the creation and implementation of strategic pr plans and high impact product launches
  • Strong press release and copy writing 
  • Support delivery of irl & virtual press events, from small scale through to global launches
  • Support line manager on client partnerships from inception through to launch
  • Consistently and pro-actively identify new media opportunities for your clients in print, online and broadcast
  • Effective press release writing in line with relevant client tone of voice
  • Delivery of monthly client reports
  • Client facing, attendance of client meetings, ensuring meeting minutes and agenda are actioned in a timely manner
  • Managing product sample send outs to ensure sample management is seamless 
  • Oversee and management of client critical paths

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TRACE Publicity in 'PR Companies'