Job Title: PR & Social Assistant Location: Boodles, Bond Street, London Employment Type: Full-time (40 hours), Permanent Salary: Market Leading Reporting to: Isabel Eversfield, PR Manager

PURPOSE OF ROLE

The PR & Social Assistant supports Boodles' day-to-day PR, media relations and social media activity. Working closely with the PR and wider Marketing team, the role supports press activity, jewellery loans, content creation, shoots, events and influencer collaborations, helping to maximise opportunities across both traditional and social media.

PRINCIPAL DUTIES AND RESPONSIBILITIES

PR & Media Relations

• Support day-to-day press office activity, media relations and communications.
• Draft press releases, media pitches and other communications materials.
• Build and maintain relationships with journalists, stylists, influencers and media contacts.
• Coordinate jewellery loans, ensuring smooth logistics and accurate record keeping.
• Monitor media coverage and compile press clippings, reports and coverage updates.
• Maintain media databases and respond to image, credit and information requests.
• Support press events, launches and media appointments, helping to maximise editorial opportunities.

Social Media & Content

• Support Boodles' social media channels, including content creation, stories and community management.
• Support influencer and celebrity collaborations and coordinate activity across their channels.
• Maintain social media assets, image libraries and content archives.
• Capture content at shoots and events, supporting social coverage and maximising opportunities across channels.

Shoots & Events

• Assist with the planning and coordination of biannual brochure shoots and monthly social shoots.
• Support shoot preparation, including jewellery organisation, styling and props.
• Attend and support Boodles events, launches, shoots and activations, including occasional UK and international travel.

WHAT WE VALUE

Communication & Collaboration – Builds positive relationships and works effectively with colleagues, media and external contacts.

Organisation & Attention to Detail – Manages multiple priorities accurately and reliably.

Creativity & Initiative – Brings ideas, spots opportunities and has a strong understanding of brand and social content.

ESSENTIAL REQUIREMENTS

• Previous experience in PR, communications, social media or a related role.
• Excellent written and verbal communication skills.
• Strong organisation and attention to detail.
• Good understanding of key social media platforms and content.
• Professional, discreet and comfortable working independently and as part of a team.
• Flexibility to support shoots, events and occasional travel.

DESIRABLE

• Experience within luxury, fashion, jewellery or lifestyle.
• Existing media, influencer or stylist contacts.
• Experience supporting content creation, shoots or events.

No recruitment agencies

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