Model and talent agency Zebedee Talent has rebranded to ZBD. The inclusive agency, which champions talent with disabilities, visible differences, and trans and non-binary identities, is stepping into the future with a new name representing its professional and high-end identity, while staying true to its mission of transforming the face of fashion, media, and advertising.

The agency was founded in 2017 by changemakers Laura Winson and Zoe Proctor. The decision to rebrand speaks to ZBD’s continued commitment to accessibility. “ZBD is shorter, clearer, and easier to read, especially for some people with learning disabilities or neurodivergence” Co-Founder Zoe Proctor commented.