The winners of The Telegraph Beauty Awards 2025 have been announced. 

The awards give recognition to the beauty lines and products that The Telegraph’s beauty experts and this year’s guest judge, Sophie Ellis Bextor, found to be most deserving of readers’ time and money.

In addition to the open categories, there are three special ‘Greatest Of All Time’ awards that highlight brands excelling in skincare, make-up and haircare. There are also prizes for The Telegraph’s favourite Beauty Retailer and Beauty Brand of the Year.

Who are the winners of The Telegraph Beauty Awards 2025?

Beauty Brand of the Year
Charlotte Tilbury

Retailer of the Year
Space NK

Best New Blusher
Soft Focus Blurring Blush by Ilia

Best New Bodycare Product
Retinal Resculpt Body Treatment by Murad

Best New Cleanser
Magnetic[+] Afterglow Cleanser by Dermalogica

Best New Eye Make-up
Master Mascara by Makeup By Mario

Best New Foundation Or Concealer
Dior Forever Hydra Nude by Dior Beauty

Best New Hair Product
AstroLift™ reparative volume spray by K18

Best New Hair Tool
Supersonic r™ hair dryer by Dyson

Best New Lipstick
Lip Nectar by Violette FR

Best New Moisturiser
Intensive Moisturising Lotion by CeraVe

Best New Serum
Revitalift Laser Tri-Peptide Age-Correcting Serum by L’Oreal Paris

Best New Sun Protection
UV Air SPF50+ by La Roche-Posay

Best New Perfume: Mens
Terre d'Hermès Intense by Hermes

Best New Perfume: Womens
Bronze Goddess Aegea by Estee Lauder

Greatest Of All Time: Haircare
Cool Girl Barely There Texture Mist by Hair By Sam McKnight

Greatest Of All Time: Make-up
Les Beiges Bronzing Cream by Chanel

Greatest Of All Time: Skincare
Pro-Collagen Marine Cream by Elemis