Timberland appoints Global Brand President
Date posted on DIARY directory: Thursday 4th March 2021
VF Corporation has appointed Susie Mulder as Global Brand President for apparel and footwear brand Timberland. Susie joins the brand from clothing label NIC+ZOE where she served as CEO since April 2012. In her new role, Susie will be responsible for driving the Timberland brand's core strategic priorities related to product diversification across footwear and apparel, and a consumer-led, retail-centric, digital-first approach. She will build on the brand’s new eco-innovation franchises while also ensuring continued success within the Timberland PRO® business.

