A new initiative from TikTok, called TikTok Go, is now enabling creators in the USA to generate income. This program, which is invite-only, provides eligible users with commission-based rewards for endorsing hotels, dining establishments, local activities, and other services. Upon joining, creators can specify their preferred cities and interests from a list of categories, including Hotel, Travel, and Food & Drinks. They are then presented with various offers that outline the earnings for attaching the correct tag and generating a booking. While the program is also available in Indonesia and Japan, American creators can currently only promote hotel bookings. Additionally, creators enrolled in the program gain entry to a private TikTok Go Discord server for community and assistance.