TikTok has revealed its Discover List 2025, a global showcase of 50 creators to watch across five categories: educators, foodies, icons, innovators, and originators.

Educators, from inspiring their followers to advocating for change, these creators educate their community and entertain along the way. They encourage us to discover something new and to learn more about the world.

• @adam_mirek (Warsaw, Poland) - Adam Mirek
• @aslanpahari (Sydney, Australia) - Aslan Pahari
• @botagozomarova2 (Alakol District, Kazakhstan) - Botagoz Omarova
• @divedivelive (Hawaii, USA) - Brittany Ziegler
• @englishmakesnosense (Wisconsin, USA) - SL Rockfish
• @fahadacademy (Riyadh, Saudi Arabia) - Fahad Saad M Almutairi
• @ladyspinedoc (Georgia, USA) - Dr. Betsy Grunch, MD
• @roy.kanyi (Nairobi, Kenya) - Roy Kanyi
• @the_mrskelly (Texas, USA) - Deidre Denise Kelly
• @thehistorygossip (Oxford, United Kingdom) - Katie Kennedy

Foodies are taking viewers on mouthwatering adventures across the For You Feed, inspiring #FoodTok trends around the globe. They’re all adding their own creative spin on cuisine through #cooking, #baking, and more.

• @amrelhady_ (Cairo, Egypt) - Amr el Hady
• @biteswithlily (Sydney, Australia) - Lily Huynh
• @chefabbys (Accra, Ghana) - Abena Amoakoaa Sintim-Aboagye
• @logagm (Ottawa, Canada) - Logan
• @notorious_foodie (London, United Kingdom) - Notorious Foodie
• @rappingchef (Texas, USA) - Joshua Williford
• @review.rraigon (Bangkok, Thailand) - Onjira Malee & Thanadech Propasart
• @themoodyfoody (Florida, USA) - Toni Chapman
• @tspiceskitchen (Lokoja, Nigeria) - Tosin Samuel
• @veganewunder (Berlin, Germany) - Chris Washington

Icons embody trends and culture and make an impact every day. They're well known on and off TikTok and are changing the game for content creators everywhere. They live and breathe TikTok culture and inspire others to do the same.

• @aqeeelstar (Kuwait City, Kuwait) - Aqeel Al Raesi
• @ayame.p (London, United Kingdom) - Ayamé Ponder
• @charityekezie (Abuja, Nigeria) - Charity Ekezie
• @guywithamoviecamera (New York, USA) - Reece Feldman
• @jaadiee (Mainz, Germany) - Jannik Diefenbach & Grandfather, Alojz
• @juliansewell (Auckland, New Zealand) - Julian Sewell
• @madisontevlin (Toronto, Canada) - Madison Tevlin
• @mreviatar (Rishon Lezion, Israel) - Eviatar Ozeri
• @thekingofchemo (London, United Kingdom) - Iain Ward
• @zeewhatidid (London, United Kingdom) - Zainab Jiwa

Innovators put a new twist on what it means to be a content creator. They are pioneers in their fields who have a unique point of view in their content and are not afraid to experiment and try something new.

• @cinema.joe (California, USA) - Joe Aragon
• @deadnosuke (Tokyo, Japan) - Shinnosuke
• @iamchriskabeya (Montreal, Canada) - Chris Kabeya
• @ibnhattuta (Amman, Jordan) - Kasem Hato
• @ladyyasmina1 (California, USA) - Yasmine Sahid
• @phenixsoul (London, United Kingdom) - Lyric Mariah
• @tahertravels (Dubai, United Arab Emirates) - Taher Musafir
• @theoshakes (Auckland, New Zealand) - Theo Shakes
• @unlabeled_ (Berlin, Germany) - Paula Küttner
• @zerobrainer0 (Dar Es Salaam, Tanzania) - Fanuel John Masamaki

Originators are the artists who share the music people live for. They inspire the aesthetics, the movements, the anthems.

• @dasha (Tennessee, USA) - Dasha
• @djagonline (London, United Kingdom) - DJ AG
• @igobylu (California, USA) - LU KALA
• @jazeek99 (Nordrhein-Westfalen, Germany) - Jazeek
• @leostaytrill (London, United Kingdom) - LeoStayTrill
• @nxdia (London, United Kingdom) - Nxdia
• @parispalomaofficial (London, United Kingdom) - Paris Paloma
• @tiamiscihk (Saddle Lake, Canada) - Tia Wood
• @titom_official & @yuppeyeager (Johannesburg, South Africa) - TitoM & Yuppe
• @tuckerwetmore (Tennessee, USA) - Tucker Wetmore

For more information, visit tiktok.com.