TikTok has announced the following launches:

Symphony Digital Avatars for the creation of content using generative AI avatars of real people, which will enable new ways to scale creative strategies on TikTok. There are two types of Digital Avatars:

• Stock Avatars: pre-built avatars created using paid actors that are licensed for commercial use.
• Custom Avatars: crafted to represent a creator or a brand spokesperson with multi-language abilities, giving creators and marketers the control and power to scale their likeness and brand.

Symphony AI Dubbing is a global translation tool that allows creators and brands to break down language barriers, scale their content with multiple languages and connect with global audiences.

Symphony Collective is an Industry Advisory Board to help facilitate important discussions around the development and responsible use of AI in creative marketing.

For more information visit newsroom.tiktok.com.