Scandinavian contemporary tailoring brand Tiger of Sweden has appointed Hans-Christian Meyer as the Chief Executive Officer. His appointment will become effective on 1 September where he will report directly to the Company’s Board of Directors at the IC group, with the main remit being to further expand Tiger of Sweden globally.

Throughout his 25-year career Hans-Christian has held senior positions at some of the leading fashion and apparel brands, most recently 11 years at Ralph Lauren, where he held the position as President Retail, EMEA as well as being part of their Global Senior Management team. Prior to his current role at Ralph Lauren, which he has served in since July 2015, Hans-Christian was Senior Vice President & Managing Director, Scandinavia & Baltics working across multiple distribution channels inclusive of wholesale and directly-operated retail.

The appointment of the CEO comes shortly after the announcement of Christoffer Lundman as the new head of Creative & Design. Hans-Christian and the management team will work to further develop and build the brand as a global player in fashion.

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Tiger of Sweden in 'fashion & accessories'