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Date Posted: Wednesday 13th March 2024
The South Asian Beauty Collective (SABC) has announced its launch. Founded by makeup artist and content creator Aarti P, the collective aims to reshape beauty standards to be more inclusive, and offer a place for all, not just South Asians, to discover and learn more about South Asian beauty, and engage with beauty industry experts.
SABC will be announcing its Beauty Ambassadors in due course, and will be bringing on experts to share on the education side, including tips on beauty products (specific skin concerns relevant for South Asian skin tones), as well as services (threading, hair removal), and treatments, among other beauty categories.
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