Date posted on DIARY directory: Thursday 14th August 2025
Health and beauty retailer Superdrug has revealed the top beauty buys across the UK this summer.
Pulled from real shopping data via Superdrug’s Health & Beautycard community of 19 million customers, the nationwide #YouBeauty campaign reveals how different cities across the UK are embracing their glow-up and doing beauty their own way.
The hero shopping choices are:
- Elf Power Grip Primer
- Got2b Freeze Blasting Spray
- Superdrug’s Vitamin E Facial Mist
- Vaseline’s Cocoa Radiant Body Oil
Top beauty buys from city to city:
- Brighton - The Superdrug Fruity Coconut & White Peach Shower Gel
- Liverpool - Got2b Glued 4 Brows & Edges
- Edinburgh - La Roche-Posay SPF 50
- London - Barry M Genie Lip Paint
- Belfast - Superdrug Cleansing Charcoal Mask
- Leeds - Superdrug Extracts Cherry Blossom Scrub
- Birmingham - Studio London U Dew U Setting Mist
- Cardiff - Maybelline Sky High Mascara
- Bristol - I Heart Love Crush Bath Fizzer