Maddin PR has been appointed to handle the UK media relations and brand partnerships for suncare brand, Riemann P20.

Riemann P20 offers advanced high-performance sun protection for Face, Body and Kids. Featuring Triple Protection Technology that delivers up to 10 hours of sun protection, superior broad-spectrum UVA/UVB protection, and water resistance. The PR campaign will support Riemann P20's latest launches including Urban Shield SPF50+ and Hyperpigmentation Defence SPF50+. These new advanced formulations blend high-level sun protection with skincare benefits, providing anti-pollution protection and visibly reducing and preventing sun-induced dark spots.