Sani/Ikos Group has appointed Edelman as its UK communications agency of record for Sani Resort and Ikos Resorts, effective immediately.

The appointment supports a broader strategy to enhance both brands’ visibility and differentiation in the UK market - spanning media relations, influencer engagement, brand storytelling and strategic counsel, with a focus on travel, lifestyle, wellness, and luxury audiences.

Sani Resort, located on a private ecological reserve in Halkidiki, Greece, is a multi-award-winning destination recognised for its culinary leadership, immersive wellness offering and curated family experiences. 

Ikos Resorts, with properties across Greece and Spain, is internationally recognised for raising the bar in the luxury all-inclusive space - combining Michelin-inspired dining, premium inclusions, and seamless service to deliver an elevated guest experience. 

Edelman will be working closely with the Sani/Ikos Group’s global communications team to deliver an integrated UK strategy in 2026 and beyond.