PR and communications agency, Aspire PR has been awarded the Royal Parks Half Marathon PR remit for 2026.

The win follows a competitive three-way pitch against a brief focused on driving awareness, engagement, and long-term impact, with an emphasis on increasing visibility, championing DE&I stories, demonstrating charity impact, and strengthening the brand’s pillars of sustainability, wellbeing, and inclusivity.

Aspire will lead the UK PR strategy, amplifying the event and brand through creative, authentic, community-first storytelling that boosts relevance and secures broad earned media coverage. The approach will also amplify diverse voices, build a connected community, and clearly communicate the charity’s purpose, driving momentum for sustained growth.