Boutique management agency REDEFINE MANAGEMENT has launched. The agency was founded by Annabel Ridge, who has extensive experience in the luxury fashion market. She spent last three years at NET-A-PORTER in influencer marketing. Annabel now represents influencers and digital talent, providing a personalised business development and back of house support service. Redefine’s unique management style and extensive industry connections ensure their clients reach their full potential by creating long lasting and sustainable symbiotic relationships with their brand partners.

• Fashion influencer, Stylist Claire Chanelle
• Stylist, Creative Director, Fashion Influencer Oumayma Elboumeshouli
• Fashion influencer, Renia Jaz
• Lifestyle, fashion, and beauty influencer, Marie-Lou Duvillier