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Readly acquires Toutabo establishing position in France

Date posted on DIARY directory: Thursday 4th November 2021

Readly acquires Toutabo and co-brands with ePresse

Readly has completed the acquisition of Toutabo and announced co-branding with ePresse. Following Readly’s acquisition of Toutabo, the popular digital subscription service ePresse has unveiled a new co-branded name and logo. ePresse has been a part of the Toutabo group since 2015 and offers around 1000 magazines and 300 newspapers.

The ePresse par Readly brand (ePresse by Readly) has now been launched. This name change is designed as a stepping stone into the integration of the two companies as Readly successfully completes the acquisition of Toutabo. The new logo has been designed to represent both companies and will be visible in the app and web page. 

"With this co-branding we are one step closer to becoming one team and one united offer to our existing and new subscribers, publisher partners and commercial partners. With a network of five offices across London, Berlin, Stockholm, Växjö and Paris, we combine a lot of expertise, energy and grit that this co-branded name represents." says Jean-Frédéric Lambert, co-founder of Toutabo.

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Readly acquires Toutabo and co-brands with ePresse
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