Lucy Dartford PR has been appointed to handle the press and publicity for new fashion brand QIVIUT & CO, which launches on 18 January. The brand specialises in outerwear jackets, created by using the luxury insulating fibre, Qiviut. The Qiviut Jacket is the initial offering from the brand and is a lightweight garment that provides warmth without bulk, suitable for the harshest of conditions. The retail price of The Qiviut Jacket is £865.

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QIVIUT & CO in 'fashion & accessories'