BEAUTY | PR | ACCOUNT WINS
PureGym launches platform 'Feel PureGym Good' and appoints representation
Date posted on DIARY directory: Friday 29th May 2026
Creative communications agency PrettyGreen has been appointed by fitness brand PureGym to support the rollout of its new brand platform, 'Feel PureGym Good'.
PrettyGreen is working on the first integrated campaign, due to launch in spring, which will combine PR, events and influencer marketing. The campaign will include a live event, press and media engagement, and social content.