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Date posted on DIARY directory: Monday 29th July 2024
Paris-based marketing and communications company Publicis Groupe has acquired AI-powered influencer marketing platform, Influential.
Together, the two companies will deliver innovative and impactful solutions, in addition to expertise in influencer marketing using unparalleled data, technology, resources and global reach.
The DIARY directory platform provides fashion, beauty and lifestyle industry news, interviews, dates, vacancies and contacts. Our huge database of contacts includes thousands of digital influencers, media titles (UK and overseas) and their editorial teams, freelance journalists and creatives, PRs and brands and representative agencies. Live and sortable social media stats for entries allow comparative analysis and insight within filtered sections, plus additional engagement metrics for industryINFLUENCERS.
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