Date posted on DIARY directory: Tuesday 6th January 2026
Belle PR has been appointed to handle the PR for Irish fashion retailer Primark.
Primark has announced its next chapter of Performance Wear with the launch of its exclusive activewear collection, Every Move Counts, fronted by brand ambassadors, Rita Ora and Krept.
Available from today (6 January) in-store and via Click + Collect, Every Move Counts blends sport and lifestyle seamlessly, ranging from £2.50 - £26.00.