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Date Posted: Tuesday 20th August 2024
NYX Professional Makeup has announced the launch of the limited-edition "Beetlejuice Beetlejuice" makeup collection in partnership with Warner Bros. Pictures and Warner Bros. Discovery Global Consumer Products. The co-created collection celebrates this autumn's "Beetlejuice Beetlejuice" film release.
Products include: the Beetlejuice Afterlife Passport Cheek Palette; the Beetlejuice Color for the Recently Deceased Eyeshadow Palette which comes in both matte and metallic finishes; the Beetlejuice Gloss, which brings fan favourite juice gloss back from the dead; four limited-edition shades of Sandworm Swirls Butter Glosses; Dead Cold Reusable Undereye Patches; three new Beetlejuice Pinstripe Duo Liners in dual-ended chrome shades; and the Beetlejuice Shrinker Makeup Sponge and Travel Case.
To further amplify the collaboration, NYX Professional Makeup is partnering with diverse creators worldwide. Global creators will take to social platforms to showcase individual artistry looks set to Beetlejuice's distinctive and offbeat soundscape and music. "At NYX Professional Makeup, we push makeup boundaries with unexpected artistry," said Denee Pearson, Global Brand President of NYX Professional Makeup. "Experimenting with bold colours and creating fantasy through the art of makeup is who we are at our core. We were drawn to the vibrant universe of Tim Burton and had so much fun creating our own twist on the iconic world of Beetlejuice."
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