BLANKET has been appointed to handle all communications for NEWROAD and its supplement NEWROAD 30, a powered, pure whole-food blend of 30 different organic fruits, vegetables and pulses, developed with scientists from the University of Oxford, INRAE Paris and Queen’s University Belfast to nourish the gut microbiome. NEWROAD 30 supports the gut-brain and gut-skin axes, enhancing digestive comfort, nutrient absorption and overall wellbeing.

BLANKET has also been appointed to handle the publicity for the NEWROAD Founder Catherine Hurley. After reading medicine at Oxford University, followed by a long career in fashion, Catherine’s constant travel fuelled a deep interest in how diet impacts long-term health. Her journey into the science of the gut microbiome led to her founding NEWROAD.