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Date Posted: Monday 17th December 2018
My Market Insight, the company for data, commentary, and analysis across various media platforms, has revealed its weekly beauty insight, today with a focus on UK and Ireland most PR progressed cosmetics brands. In this week’s report, they look at 20 brands who have performed particularly well this year by growing their media presence across all media platforms. Focusing on the cosmetics category, they outline how they have achieved such a rapid increase in media coverage and what media outlets and retailers are supporting their media strategy.
This report also presents their star performers. That is, those brands and skincare products that were loved by the media and who achieved outstanding PR results between January and October 2018.
Top 10 for the UK are: BCC (Black Canvas Cosmetics), Beauty Bakerie, Elizabeth Arden, Illamasqua, Jouer, Milani, MUA (Make Up Academy), No7, Smith & Cult, Spectrum.
Top 10 for the Irish market are: BCC (Black Canvas Cosmetics), Essence, Morphe, NYX Cosmetics, OFRA, Sigma, SOSU by Suzanne Jackson, Tarte, Urban Decay, Zoeva.
Retailer Support for the Top 10
Instagram Influencer Support for the Top 10
Year on Year Brand Progression
Download this month's report here.
If these insights interest you, call My Market Insight for more information. You can gain access to My Market Insight's data for as little as £750, and DIARY directory subscribers receive a 20% discount.
Contact: Leo Eckley, firstname.lastname@example.org / 020 8831 7570
Sineady Cady in 'Media Contacts'
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