Date Posted: Friday 22nd March 2019
My Market Insight, the company for data, commentary, and analysis across various media platforms, has revealed its weekly beauty insight, this week with a focus on PR performance for the fragrance category in the UK and Ireland.
Their data intelligence enables PR and Marketing teams to monitor, evaluate and improve their media, digital marketing, and e-commerce strategies.
They analyse print and online for PR mentions as well as social media for social actions. The fragrance category includes female, male and unisex perfume and Eau de Toilette, fragrance gift packs, perfumed body spray and room fragrance.
This week's report presents media favourites, a selection of male and female fragrances that were favoured by the media and that have performed well across different channels in January 2019.
UK YouTube Social Actions & Influencer Rankings
UK Instagram Social Actions & Influencer Rankings
All Media UK Month to Month Retailer
All Media UK Year on Year Brand Mentions
Brands Ranked by EMV in Ireland
Download this month's report here.
If these insights interest you, call My Market Insight for more information. You can gain access to My Market Insight's data for as little as £750, and DIARY directory subscribers receive a 20% discount.
Contact: Leo Eckley, firstname.lastname@example.org / 020 8831 7570
The DIARY directory platform provides fashion, beauty and lifestyle industry news, interviews, dates, vacancies and contacts. Our huge database of contacts includes thousands of digital influencers, media titles (UK and overseas) and their editorial teams, freelance journalists and creatives, PRs and brands and representative agencies. Live and sortable social media stats for entries allow comparative analysis and insight within filtered sections, plus additional engagement metrics for industryINFLUENCERS.
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