Date Posted: Friday 2nd November 2018
My Market Insight, the company for data, commentary, and analysis across various media platforms, has revealed its weekly beauty insight, today with a focus on UK and Ireland's most PR progressed skincare brands in 2018 - looking at 20 brands who have performed particularly well this year by growing their media presence across all media platforms. Focussing on the haircare category, they outline how the brands have achieved such a rapid increase in media coverage and what media outlets and retailers are supporting their media strategy.
The top 10 for the UK are: Aldi, Drunk Elephant, e.l.f Cosmetics UK (Eyes, Lips, Face), Emma Hardie, Fenty Beauty by Rihanna, Herbivore Botanicals, Jo Malone London, Kate Somerville, Medik8, TATCHA Beauty.
The top 10 for the Irish market are: Caudalie, Cocoa Brown, Dermalogica, Isle of Paradise, Image Skincare, NIOD, NUXE, Pestle & Mortar, Sisley, Tata Harper.
Year on Year Brand Progression (UK)
Retailer Support (UK)
YouTube Influencer Support for the Top 10 (UK)
Download this month's report here.
If these insights interest you, call My Market Insight for more information. You can gain access to My Market Insight's data for as little as £750, and DIARY directory subscribers receive a 20% discount.
Contact: Leo Eckley, email@example.com / 020 8831 7570
My Market Insight in 'Helplines'
Kate Somerville in 'Brands'
Cocoa Brown by Marissa Carter in 'Brands'
NIOD in 'Brands'
Pestle & Mortar in 'Brands'
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