Meta has launched new creator monetisation initiatives that will help them make money on Facebook and Instagram. Mark Zuckerberg has also announced updates that will help creators build for the metaverse.

• Meta will hold off on any revenue sharing on Facebook and Instagram until 2024. That includes paid online events, Subscriptions, Badges, and Bulletin.
• Interoperable Subscriptions - Meta is letting creators give their paying subscribers on other platforms access to subscriber-only Facebook Groups.
• Facebook Stars - Meta is opening them up to all eligible creators so more people can start earning from their Reels, live, or VOD videos.
• Monetising Reels - Meta is opening up the Reels Play Bonus program to more creators on Facebook soon and letting creators cross-post their Instagram Reels to Facebook and monetise them there too.
• Creator Marketplace - Meta is testing a set place on Instagram where creators can get discovered and paid, and where brands can share new partnership opportunities.
• Digital Collectibles - Meta is expanding its test so more creators around the world can display their NFTs on Instagram. They will bring this feature to Facebook soon too, starting with a small group of US creators, so people can cross-post on Instagram and Facebook. NFTs will be tested in Instagram Stories with SparkAR soon.