Menswear label Basic Rights appoints Dust PR for UK launch
Date posted on DIARY directory: Wednesday 7th February 2018
Dust PR London has been appointed by menswear label Basic Rights to handle the brand's launch into the UK. Founded by The Vaccines lead guitarist Freddie Cowan, the label first launched in the US in 2016 and consists of modern tailoring and quality staples. Basic Rights will officially launch on 15 March, with an invitation-only party.