Mason Williams, the lifestyle PR agency founded in 1986, is pleased to announce the addition of two new travel clients to its portfolio - Barbados hotels, Bougainvillea Barbados and Sugar Bay Barbados.

The hotels will join a portfolio at Mason Williams that includes properties in Niagara Falls, USA, as well as Delphina Resorts in Sardinia, featuring eight five-star properties near Costa Smeralda.

Mason Williams will manage the UK press office for both properties, delivering a strategic programme of proactive and reactive media relations to build brand awareness and drive bookings. Activity will include securing high-quality editorial coverage across national, consumer and trade media, as well as organising targeted press and influencer visits to showcase the hotels’ unique offerings firsthand. The agency will also support key announcements, seasonal campaigns and new launches, ensuring consistent and compelling storytelling for both hotels.