Fashion retailer LUISAVIAROMA has opened its first-ever New York City flagship in downtown Manhattan on 1 Bond Street between the streets of Broadway and Lafayette. LuisaViaRoma New York will open with collections by Chloé, Maison Margiela, Jil Sander, and Lanvin as well as iconic New York designers like Gabriela Hearst, Proenza Schouler, and Helmut Lang.

The two-floor 1 Bond Street store spans 11,366 ft2 (1,056 m2). At the store, clients can shop both physically and digitally. Touchscreens in the store are linked to LUISAVIAROMA.COM, where visitors can place orders that will be shipped directly to their homes.

LUISAVIAROMA New York caters to its VIP clientele with a 2,217 ft2 (206 m2) personal shopping floor, that is cloaked in a luminous pink and where select couture pieces and high-end jewellery will be available. Clients access the private level via a discreet VIP entrance, where they enjoy exclusive benefits including concierge styling services and special access to curated product categories.