Leopold+Frida has been appointed to handle the press and PR for men’s clothing and accessories brand FIDIR. Launched in May 2017 by founder Lord Edward Downpatrick, the capsule collection is inspired by the tones and textures of the Scottish Highlands and Islands. FIDIR uses colours, materials and details which evoke the rugged beauty of Scotland, in a range which includes premium T-shirts, weekender bags and leather accessories. FIDIR is exclusively available at fidirstore.com.