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Lefty reveals top Thai influencers of 2025 fashion weeks
Date posted on DIARY directory: Monday 18th August 2025
Influencer marketing platform Lefty has revealed the Top Thai Influencers of 2025 Fashion Weeks.
Lefty, analysed influencer performance during the five most recent fashion weeks:
- Menswear AW25
- Haute Couture SS25
- Womenswear AW25
- Menswear SS26
- Haute Couture AW25
This ranking highlights the top-performing Thai influencers by EMV, revealing not just who is generating the most value, but why their influence matters to luxury brands looking to expand in Asia and beyond.
Why Thai Influencers Matter on the Global Stage:
Luxury brands are increasingly turning to Southeast Asia as a growth market and a cultural engine of online influence. Thailand, in particular, is a hub for high-performing creators who excel in fashion, entertainment, music, and digital storytelling.
- Cross-category appeal: Many top Thai influencers are actors, musicians, or models with influence spanning multiple verticals.
- Extremely loyal fanbases: Thai fandoms are some of the most engaged in the world, driving sustained EMV through likes, shares, and fan content.
- Cultural fluency: These influencers are fluent in both Eastern and Western fashion language, bridging the gap for brands trying to connect globally.
- High ROI: Despite smaller populations than Korea or Japan, Thailand's industry outperforms larger markets in EMV.
The Top 20 Thai Influencers by EMV | Fashion Weeks 2025
| Username | EMV | ER | Followers | Profession | Brand |
|---|---|---|---|---|---|
| @orm.kornnaphat | $18.36M | 104.2% | 2.3M | Actor/Model | Dior |
| @linglingkwong | $17.16M | 75.9% | 2.5M | Actor/Model | Dior |
| @apo555 | $15.31M | 21.1% | 4.2M | Actor | Dior |
| @srchafreen | $14.56M | 63.3% | 4.7M | Actor/Model/Musician | Valentino |
| @milephakphum | $12.41M | 24.2% | 3.7M | Actor/Model/Musician | Dior |
| @gemini_nt | $9.94M | 26.1% | 4.2M | Actor/Model/Musician | Zegna, Chanel |
| @beccca | $9.49M | 39.1% | 4.2M | Actor/Model/Musician | Chanel |
| @fourth.ig | $8.3M | 26.6% | 4.2M | Actor/Musician | Louis Vuitton, Zegna |
| @winmetawin | $7.08M | 4.1% | 14.2M | Actor | Prada |
| @bambam1a | $6.38M | 5.1% | 18.3M | Musician | Louis Vuitton |
| @gulfkanawut | $5.64M | 17.4% | 5M | Actor/Model | Gucci, Onitsuka Tiger |
| @jeffsatur | $4.81M | 13.7% | 5.4M | Actor/Musician | Valentino |
| @namtan.tipnaree | $3.68M | 27.1% | 2.6M | Actor/TV Host | Prada |
| @pp.kritt | $3.65M | 26.2% | 4.7M | Actor/Model | Balenciaga |
| @lalalalisa_m | $2.5M | 2.4% | 106M | Actor/Musician | Louis Vuitton |
| @bbrightvc | $2.2M | 2.9% | 17.4M | Actor/Musician | AMI, Burberry |
| @urassayas | $1.94M | 2.5% | 12.9M | Actor | Louis Vuitton |
| @tawan_v | $1.51M | 4.3% | 6M | Actor | Loewe |
| @panly.v | $1.42M | 38.3% | 2M | Actor | YSL |
| @dew_jsu | $1.4M | 3.7% | 7.4M | Actor/Model | Loewe |
With womenswear SS26 coming up in September, Thai influencers are expected to maintain - and possibly exceed - this performance. Several high-profile creators have already teased upcoming brand collaborations and runway appearances.
The numbers speak for themselves: Thai influencers are not just attending Fashion Week but defining its reach, visibility, and cultural resonance. With millions in EMV generated across just four fashion events, their impact is no longer regional. It’s global.
For brands, partnering with Thai influencers offers:
- High-impact visibility in Southeast Asia and beyond
- Access to loyal, emotionally invested audiences
- Creative versatility across content formats
- Long-term brand equity through authentic storytelling
For more information, visit lefty.io.