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Lefty reveals the top 20 football creators for brands at the FIFA World Cup 2026
Date posted on DIARY directory: Thursday 11th June 2026
Influencer marketing platform Lefty has revealed the top 20 football creators for brands ahead of the FIFA World Cup 2026, as the tournament prepares to become the largest sporting event in history.
Co-hosted by the USA, Canada, and Mexico, the expanded 48-team format spans 104 matches across 16 host cities, with FIFA projecting 6 billion global viewers. The event is estimated to contribute $41 billion to global GDP, while analysts expect the final alone to account for nearly 7% of total global internet traffic on match day as streaming overtakes linear television.
Top 20 Football Creators for Brands at the FIFA World Cup 2026
| Creator | Followers | Engagement Rate | Country |
|---|---|---|---|
| @ishowspeed | 48.5M | 7.8% | United States |
| @ibaillanos | 15.5M | 5.3% | Spain |
| @ksi | 13M | 4.4% | United Kingdom |
| @sidemen | 6.2M | 3.2% | United Kingdom |
| @angryginge13 | 2.3M | 4.4% | United Kingdom |
| @johnnellis | 1.1M | 2.9% | United Kingdom |
| @liriansantoss | 1M | 5.2% | Brazil |
| @thogden | 700K | 6.5% | United Kingdom |
| @iamshahzad10 | 674K | 18.4% | United Arab Emirates |
| @spenfc | 667K | 2.6% | United Kingdom |
| @brittany1wilson | 511K | 3.8% | United States |
| @castro1021 | 510K | 3.3% | United States |
| @jensennotbutton | 486K | 8.3% | United Kingdom |
| @mckallaster | 484K | 5.3% | United Kingdom |
| @flabandoni | 417K | 8.6% | Brazil |
| @itekkers | 354K | 3.5% | United States |
| @imluppe | 299K | 8.6% | United States |
| @zack_nani | 288K | 5.1% | France |
| @papapincus | 268K | 8.5% | United Kingdom |
| @bassqlfoot | 222K | 10.9% | France |
| @biigoes | 164K | 7.6% | Brazil |
For more information, visit lefty.io.