Date Posted: Monday 20th February 2023
The Digital Creator Association, a first of its kind professional membership body for digital creators, influencers and their professional management representatives has launched in the UK. Founded by ex-Gleam Futures COO and entertainment IP lawyer Philip Hughes and backed by leading creators and professional representatives in the space as Founder Board Members, the not-for-profit group will support its members in their ever-growing industry, better represent their interests to various third-party groups and will play a major role in further professionalising and diversifying the already well-established digital creator and influencer industries.
As well as representing its member’s needs to government, the media, content platforms, brands, related trade bodies and the public, the DCA will be focused on championing all areas of inclusivity and representation in the commercial influencer industry to ensure its longevity.
The DCA also hopes to bring back some of the community and knowledge sharing elements to the world of digital creators, with networking and learning events. The Digital Creator Association invites digital creators, influencers and their professional management representatives to become members. This will involve committing to the DCA’s Code of Conduct. At a later stage it is planned that a DCA professional accreditation will be available, which will involve a more detailed application and review process, as well as completion of an online learning programme.
The Board of the DCA includes:
Leading Digital Creators -
Dr Adanna Steinacker
From the Digital Talent Management Industry -
YMU Social (Lucy Loveridge – Global Managing Director, Social at YMU)
The Corner London (Georgette Olaiya, Talent Management Director at The Corner London)
M&C Saatchi Social (Lucy Chaloner, Head of Talent Management at M&C Saatchi Social)
Arcade Media & Carpenter Box (Sam Uwins – DCA Treasurer & Partner at Carpenter Box and Director at Arcade Media) Season 25 (Jessica Joseph, CEO & Founder of Season 25)
Diving Bell Group (Kim Butler, Co-CEO & Founder at Diving Bell Group)
Dominic Smales (Chairman, Founder and Ex-CEO of Gleam Futures)
Digital Creator Association in 'Helplines'
Victoria Magrath (Inthefrow) in 'Influencers'
Dr Adanna Steinacker in 'Influencers'
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