The British Fashion Council has announced the appointment of Laura Weir as its new Chief Executive Officer (CEO), effective 28 April 2025. Laura Weir succeeds the outgoing CEO, Caroline Rush CBE, who has led the business over the past 15 years and will exit in June 2025.

Laura Weir brings knowledge of British designers and executive board-level experience in retail and editorial industry leadership. In her new role, Laura will oversee the BFC, working with designers, industry partners and government bodies to further the organisation’s mission of championing British fashion. For more information, visit britishfashioncouncil.co.uk.