Sixteen Eleven has announced that it is handling the PR for jewellery brand VIXII, that creates lab-grown Polki diamonds.

Polki diamonds are raw, uncut and unpolished stones originating from India, dating back over 2,500 years to the Mughal era. Unlike faceted diamonds cut for brilliance, Polki retain their natural, organic form.

VIXII develops and trademarks lab-grown Polki diamonds, combining traditional Polki with lab-grown production.