Goad Communications has been appointed to represent Kismet by Milka in the UK, supporting the global PR team in Istanbul with immediate effect.

The challenger Istanbul-born fine jewellery and luxury piercing brand Kismet by Milka was founded in 2009 by designer Milka Karaağaçlı İnce, and is renowned for its hand-crafted designs and innovative spirit.

With 17 stores worldwide and over 100 points of sale, Kismet by Milka continues to expand its international presence while bringing its authentic jewellery experience to one of the world’s fashion capitals.